Mailivery Glossary

The glossary below touches base on defining Mailivery-specific terms as well as other common language that you may encounter in the industry or related areas. 

Account set up 

• User: Refers to the overall account owner. Users have full access to all settings and features of the account.
• Sub-user: Refers to the members authorized by the account owner to be put under their team. Each Mailivey plan has a specific number of allotted sub-users they can add.
• Inboxes/Email Accounts: Refers to the email addresses connected in Mailivery for warmup.
• Dashboard: Visual representation or overview of data reporting the performance and analytics of your warmup campaigns. 

Campaigns 

• Emails per day: Also referred to as “email limits”, pertains to the number of emails per day you can send out from your account. This amount is shared across ALL connected inboxes.
• Response rate: Refers to how often you will get a response based on your number of outreach emails. This is the number of replies you get based on the number of outreach emails you send.
• Custom filters: A way of categorizing or identifying incoming emails based on the given criteria.
• Warmup templates: Pre-drafted messages that will be included in your warmup campaigns (Custom templates available for paid plans only).
• Email ramp-up: A Mailivery feature where it automatically warms up accounts by gradually increasing sending limits over time.
• Sending times: Refers to the sending schedule for warmup email campaigns. This includes timezone, selected days, and time period or duration.
• Timezone: The local time that the platform will follow according to the set sending schedule. 

Technical 

• Peer-2-Peer (P2P): Refers to our organic network of email addresses from our community of real Mailivery users.
• Email service provider (ESP): Refers to the technology or platform from where individuals manage and deliver their email communications. Common examples are Google, Outlook, Yahoo, etc.
• Email warmup: A method or process of establishing good sender reputation by gradually sending an increasing number of emails from a specific email account.
• Sender reputation: This is the rating or measure of trustworthiness of your email that ESPs use as reference to determine email deliverability.
• Filter ID: A unique code assigned to each connected warmup email account and can be found in the signature of every email that Mailivery sends to your account.   

Support 

• Live chat: Where visitors can start real-time conversations with available support specialists.
• Ticket: Messages and queries sent by customers to the team to address.
• Knowledge base (KB): Our collection of help guides, how-to articles, and troubleshooting reference corner for customers.