How many Mailivery emails do you need to send?
Learn the amount of Mailivery emails you should send out.
Lauren Gilbert
Last Update il y a 3 jours
Establishing and maintaining a positive sender reputation is essential for effective email outreach. One of the most important factors in this process is setting the correct number of Mailivery warm-up emails each day, based on your real sending behavior.
In the email reputation area, you have to follow two main strategies:
- Be as natural as possible
- Avoid overusing warm-up volume — optimal volume yields better results
That being said our customers tend to max out the limits we provide in Mailivery. We do not recommend doing this as this could even harm your reputation. It is very important to adjust the number of Mailivery emails you send each day to the number of real emails you send each day. Follow this guideline to set up the right number of Mailivery emails:
| Real Emails Sent Per Day | Recommended Mailivery Volume |
|---|---|
| 0 –25 | 10–20 emails/day |
| 25–100 | 20–40 emails/day |
| 100–250 | 40–75 emails/day |
| 250–500 | 75–100 emails/day |
| 500–1000 | 100–125 emails/day |
| 1000+ | 125–150 emails/day |
Why Matching Volume Matters?
Mailbox providers evaluate sender reputation based on behavior and engagement patterns.
Here’s what to keep in mind:
Cold email response rates average around 1%
Typical email response rates range between 5–10%
If your combined email activity (real + warm-up) results in a sudden 30%+ response rate, it could raise red flags for spam filters
Maintaining a realistic response pattern — ideally 5–10% overall — helps protect your deliverability and builds trust with inbox providers.
To build and maintain a strong sender reputation, your Mailivery volume should reflect your actual email activity. Sending too many warm-up emails can backfire and trigger spam filters.
Stick to the recommended ranges, keep your engagement rates natural, and focus on consistency. A balanced approach helps improve deliverability and keeps your emails reaching real inboxes.